Customer Lifetime Value Calculator — free online

You know roughly what you spend to win a new customer, but how much do they actually bring in before they drift away? That number changes everything about how much you can spend on ads, discounts and care. We added a free tool that works it out for you — Customer Lifetime Value Calculator — right in your browser.

What it does

It estimates the total revenue a single customer brings over their whole relationship with your business. You type in your key numbers, and it gives you the lifetime value in plain figures, so you can see whether the math behind your marketing actually adds up.

Nothing leaves your device

The whole thing runs in your browser. Your sales numbers stay on your screen — nothing is uploaded, nothing is saved on a server, and nothing is shared. When you close the tab, it's gone.

How to use it

  1. Open Customer Lifetime Value Calculator in your browser.
  2. Enter your key metrics in the fields.
  3. Read the lifetime value it shows you and use it to plan your spending.

It's free with no limit. There are more small tools on the Apps page.

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